Meet Laetitia Ouspointour, the creator of CréaWine® and L.O Wine

If you’re reading this, chances are you’ve already played winemaker with CréaWine, or you’re about to give it a go. So let me introduce myself: I’m Laetitia Ouspointour, an oenologist based in Bordeaux, and I’m the one who came up with this box.

Behind CréaWine there’s also L.O Wine, my private sommelier business. People often ask me, “So apart from the box, what do you actually do?” Here’s the answer.

Oenologist, winegrower and part-time inventor

I come from a family of winegrowers, and today I make wine at Château Vieux Mougnac, a family estate that has been handed down for five generations. I trained as an oenologist and I sit on the tasting panel of La Revue des Vins de France. French listeners may also have heard me on France Bleu Gironde or Sud Radio, or spotted me on France 3 Aquitaine.

What I love most, though, is sharing. Wine has a reputation for being complicated, full of unwritten rules nobody dares to ask about. I think wine is really about bringing people together. That’s why I started L.O Wine, with a simple motto: Drink Different.

CréaWine started as a workshop

Before it was a box, CréaWine was (and still is) a blending workshop that I run in person. Everyone gets to be the cellar master for a session: you taste the grape varieties, measure, get it a bit wrong, try again… and each guest leaves with their own bottle and an aroma profile. The concept won a medal at the Concours Lépine, the French inventors’ competition, and I’ll admit I’m rather proud of that.

The box is the at-home version: two organic wines, pipettes, mini bottles, a guide and videos you open with the QR code. At the end, your aroma profile lands in your inbox.

→ Try the real CréaWine workshop with me

What I do with L.O Wine

With L.O Wine, I design wine experiences for private guests and companies alike. Nothing is off the shelf: each one is built around the group and the occasion.

• CréaWine, the blending workshop: the full-size version of your box, for a birthday, a hen party or bachelorette, or a team.
• Private tasting at home: I come to you with the wines, for a dinner with friends or a family celebration.
• Tasting at the estate: head out to Château Vieux Mougnac, booked just for you.
• Painting with wine: you paint with red wine on a custom sketch (your venue, your company building…) and take your artwork home.
• Wine reveals the cocktail: perfect if you think you “know nothing about wine”. Wine becomes a cocktail ingredient, and that’s often how people start to love it.

I run these experiences for hen parties, birthdays, seminars and team-building days. Châteauform, Artémis Domaines, Banque Privée Edmond de Rothschild and Abercrombie & Kent USA have all worked with me.

→ Discover CréaWine and all my experiences on lowine.fr

Shall we meet?

If the box has given you a taste for more, I’d love to host the real thing for you, with friends, family or your team. Tell me what you have in mind and we’ll plan it together.

→ Get in touch to plan your experience

Cheers! 🍷

Laetitia

Please drink responsibly.